Taiwanese government to invest US$65 million in the e-book reader market

There has been a lot of buzz about e-book readers these past few months.  The Amazon Kindle seems to be the pioneer in this category and has generated a lot of demand as users look for a convenient way to catch up on their reading when they're on the go.  With new 3G/WiFi integration and a host of other user-centric features, it's no surprise the Taiwanese government is fostering growth in this emerging technology.

 

Bryan Chuang, Taipei; Adam Hwang, DIGITIMES [Wednesday 16 September 2009]

 

Taiwan's Ministry of Economic Affairs (MOEA) will be implementing a 5-year project with a total budget of NT$2.134 billion (US$65 million) to boost development of digital publication industries in Taiwan, with the goal being to make Taiwan-produced e-book readers reach a global market share of 80% with sales of NT$50 billion in 2013, according to the agency.

 

The other goals of this project for 2013 are two to three trading platforms for Chinese-language e-books, more than 10 innovative applications for the e-book platform, 100,000 Chinese-language e-books published, a cumulative total investment of NT$10 billion by publication industries, and an e-book customer base of one million, MOEA pointed out.


 

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